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Consumers are confident in Idaho's reopening

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BOISE, Idaho — Idaho enters stage two of the Governor's rebound plan today in which almost all businesses can reopen. And according to a new survey, consumers are confident.

The Idaho Association of Commerce and Industry talked to 400 registered voters across the state, to see how people felt about the Governor's four phase rebound approach.

63% of voters believe Idaho will resume as normal in just a few months, where 18% believe it will take a year for commerce to be in full swing. 10% of voters said it will take a few years,or perhaps Idaho may never be the same as before COVID-19.

Those who monitor Gem State industry say these findings have merit for all business owners.

Alex LaBeau of Idaho Association of Commerce & Industry stated, "That's still a substantial number of your consumers out there saying my world has changed. And I think businesses need to be somewhat cognizent of that side because there are going to be a substantial amount of people who will take a wait and see approach to this."

LaBeau presented the survey findings to the Governor's Economic Rebound Advisory Committee.

He says they discussed how the key to Idaho's Rebound is two fold - consumer confidence and patience.

If you would like to hear more of our in-depth interview with LaBeau, follow this link.